Ride with Zelf

(Coming Soon)

The quickest, most convenient and simplest way to find a ride.
The quickest, most convenient and simplest way to find a ride. We’re brokering with your favorite local minicab firms to bring you the largest network of drivers in one app. No more calling multiple firms or switching between apps — Zelf connects you to every available local partner through one seamless marketplace. Whether you’re a passenger needing a ride, or a local firm looking to grow your fleet and utilisation, we’re bringing the community together on one platform.

How it works

Booking a ride couldn’t be any more convenient

Building the largest UK marketplace for minicabs all in one place

1. Request Your Ride

Open the Zelf app, enter your destination, and confirm your pickup spot. You will see the upfront price and estimated arrival time immediately.

2. Meet You Driver

Watch your driver arrive in real-time. Our partners are local professionals who know your local roads the best. See a photo of your driver and their driver rating too.

3. Enjoy the Journey

Enjoy the ride. Top security built in to the app with panic button and ‘share your journey with a friend’ tracking feature available. Payment is all done through the Zelf app seamlessly.

Why Choose Zelf Ride?

Switch from drive to ride seamlessly, 1 app, many ways to move.

Maximum live availability

Why rely on just one firm? By having multiple local partners in one space, we offer the largest network of drivers in the county. This means shorter wait times and better availability, even during busy periods.

Transparent upfront price

No hidden fees. You’ll see a fixed price from our partners before you book. We focus on fair value for passengers and sustainable earnings for local firms.

100% Vetted & Licensed

We only partner with fully licensed private hire operators. Every driver is vetted by local authorities as well as Zelf, ensuring that your journey is safe, professional, and compliant with UK regulations.

Are you a private hire operator or driver?

Grow your fleet’s utilisation and reach more digital customers by joining our marketplace – Partner with Zelf today

zelf ride

A Marketplace Built on Trust

Your security is our absolute priority. We design every feature to give you total peace of mind from pickup to drop-off.

Driver Verification

Every partner in our network is a fully licensed professional. Before any firm joins the Zelf marketplace, their drivers must pass rigorous background checks and vetting by local authorities. We only approach and broker with the best, so you can travel with confidence

In-App Safety Features

Total visibility on every journey. Track your local driver in real-time, share your live status with loved ones, and access our dedicated support team at any time. Our technology ensures that local never means unprotected.

Driving a Greener Future

We take our commitment to the community seriously. The Zelf marketplace actively prioritises hybrid and electric vehicles from our local partners to lower emissions in our towns. By choosing Zelf, you aren’t just getting a ride: you’re supporting a sustainable network of local businesses dedicated to cleaner air for everyone

FAQS

Frequently Asked Questions

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How is Zelf different from global ride-hailing apps?

Unlike global giants that compete with local businesses, Zelf is a marketplace broker. We don’t try to replace your local private hire office; we provide them with the digital tools they need to thrive. We partner with the licensed local firms you already know to bring you the county’s largest network of drivers in one seamless app.

How does your pricing work?

We use fair-market dynamic pricing. This ensures that local partners can provide a reliable service even during peak times. Unlike global firms that use aggressive multipliers to maximize corporate profits, our pricing is designed to be sustainable, ensuring you get a ride when you need one, while keeping the revenue within our local economy.

Who actually provides the ride?

Every journey is completed by one of our vetted local partner firms. These aren’t gig-economy drivers following an algorithm from another city; they are licensed, professional drivers stationed right here in our towns and villages who intimately know the local roads.

How do I know my driver is safe?

Safety is our absolute priority. We only broker with fully licensed private hire operators who have been vetted and approved by local authorities. Through the app, you can track your driver in real-time, see their vehicle details, and share your live trip status with loved ones for total peace of mind.

Can I use my Zelf Drive account for rides?

Yes. Zelf is a unified mobility platform. Your verified account, saved payment details, and digital wallet work across the entire ecosystem. Whether you are hiring a van for the day through Zelf Drive or booking a minicab home via Zelf Ride, it’s one account for every journey. One app, many ways to move!

I’m a local operator, how do I join the marketplace?

We are actively looking for professional, licensed partners to join the county’s largest digital network. Zelf provides the tech stack to help you fill ’empty miles’, recruit drivers, and expand your fleet—reaching more customers without the cost of building your own app or market share.

Think of us as the Rightmove of the private hire sector. When people look for a home, they go to Rightmove; when they look for a ride, they often turn to the global giants because there hasn’t been a local alternative big enough to compete. Now there is—with your help. We don’t compete with your firm; we provide the platform that ensures your cars get seen over the global giants. Click here to register your interest.